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Are you having difficulty in developing applications that engage users and fulfill their expectations?

At Mallow, we specialize in turning your mobile app ideas into powerful, functional solutions that enhance user experience and drive business growth. As a provider of mobile application development services, we are dedicated to crafting innovative and scalable apps tailored to the specific requirements of diverse industries. 

Mobile application development

What are mobile application development services?

Mobile applicaton development services are the process of developing applications specifically for mobile devices, including smartphones and tablets. This development typically involves designing the user interface, coding the app’s functionality, testing for performance and usability, and ultimately making the app available for download from a mobile app store or accessible via a mobile web browser.

ios app development company

Get to know how Mallow's mobile application development services differ

Explore the process in detail to discover how our skilled mobile apps developers can bring your mobile application to life while ensuring our collaboration aligns with your unique needs. Delving into the article will uncover Mallow’s best practices in mobile app development, while also detailing our commitments to timelines, support, and maintenance – equipping you to confidently choose us as your partner for your mobile app project.

What are mobile application development services we offer?

Mallow provides comprehensive mobile app development services such as Android development, iOS development, Flutter development, and more, tailored to your unique business needs. As expert mobile app developers, we ensure that every step, from idea conceptualization to post-launch support, is crafted with innovation and quality. Below are the services we offer in mobile application development:

Product design

We analyze the market and your brand identity to identify your unique competitive advantage. As experienced mobile app developers, our team translates these insights into innovative designs that set your product apart. This approach ensures that your offering resonates with your target audience and aligns with market trends.

Mobile app consulting

We help you finalize your app concept and provide expert advice on platform and device compatibility. Our team plans project activities to ensure a smooth development process while focusing on optimizing costs for efficiency. We are committed to delivering a tailored solution that meets your specific business needs and objectives.

Android development services

We provide customized Android app development solutions with rigorous testing for reliability, security, and performance. As skilled and experienced mobile apps developers, we build robust native apps that offer seamless performance and deliver exceptional user experiences.

iOS development services

Our iOS development services create high-quality, innovative, and reliable applications for Apple devices, emphasizing intuitive design and seamless navigation. We develop native iOS apps that deliver exceptional performance and access to the latest cutting-edge features.

Flutter development services

We specialize in developing versatile applications that perform seamlessly across platforms. Our agile methodology allows for quick iterations to adapt to your changing needs, ensuring smooth functionality on both iOS and Android devices.

Progressive web apps (PWAs)

At Mallow, we offer innovative PWA solutions that blend web and mobile experiences. PWAs provide fast, reliable access, allowing users to engage with your app anytime, anywhere. As expert mobile app developers, we enhance user engagement with push notifications.

Mobile app modernization

We modernize your app for enhanced functionality and user experience. Our team uses the latest technologies for optimal performance. We prioritize user feedback to keep your app competitive. With our expertise, your app evolves to meet changing market demands.

Web development

We can enhance your mobile app by integrating a web app, web portal, online store. This ensures seamless access to your services across multiple platforms, boosting user engagement. Our tailored approach creates a cohesive digital experience that meets your audience's diverse needs.

Mobile app integration

Our expertise in APIs ensures seamless integration of your app with backend systems and third-party software. This enhances functionality and enables real-time data exchange. We create a cohesive ecosystem to support your app's performance and scalability.

Maintenance and support

We offer post-launch support to ensure your app stays compliant, secure, and performs optimally. Our team addresses issues promptly and manages performance metrics, allowing you to focus on growth. We also incorporate user feedback to keep your app updated and relevant.

Testing and QA

Our certified test engineers carry out thorough functional, performance, security, UX, and accessibility testing. We ensure your app meets high-quality standards, identifying issues early to enhance user satisfaction. This comprehensive approach guarantees a reliable and seamless user experience.

What are the essential components of a mobile application
development services?

Creating a successful mobile application requires a blend of essential components, such as UI/UX design, database management, cross-platform compatibility, and more, that drive functionality and user engagement. Focusing on these core elements ensures that your app stands out in today’s competitive market. Here are the essential components of mobile application development services:

Components Description How it benefits
User Interface (UI) & User Experience (UX) Ensures intuitive, visually appealing, and easy-to-navigate interactions for users. It focuses on components like buttons, menus, fonts, icons, and layouts to keep users engaged.
  • A visually appealing and intuitive interface keeps users engaged, reducing the likelihood of app abandonment.
  • A smooth and seamless user experience ensures that users can easily navigate and achieve their goals, leading to higher satisfaction.
  • A well-designed UI/UX creates a positive impression, strengthening brand loyalty and trust in the application.
Database management Systems like MySQL, MongoDB, or Firebase handle app data such as user profiles and transactions, ensuring efficient data storage, retrieval, updates, and management.
  • Proper database management ensures organized and scalable storage, allowing apps to handle large volumes of user data smoothly.
  • Optimized databases improve data retrieval times, leading to quicker app performance and better user experience.
  • Strong database management safeguards sensitive user information through encryption and regular backups, ensuring data reliability and protection.
API (Application Programming Interface) Enables communication between the app and external services, facilitating real-time data, social logins, or payments. They also connect the frontend and backend for seamless data exchange.
  • Seamless integration enables connectivity with third-party services, leveraging functionalities like payment processing, social media sharing, and geolocation.
  • Using these services lets developers add advanced features without starting from scratch, such as authentication, data synchronization, and cloud storage.
  • Efficient data exchange between the app and servers optimizes load times and enhances user experience.
Cross-platform Compatibility Allows apps to function seamlessly on iOS, Android, and other mobile operating systems using frameworks like React Native or Flutter. This maximizes reach and reduces development time and costs.
  • Allows apps to run on multiple operating systems, increasing the potential user base and market reach.
  • Developing a single app for multiple platforms reduces development time and costs, making it a more economical choice for businesses.
  • Ensures a uniform look and feel across devices, enhancing user satisfaction and brand recognition
Mobile app analytics Utilizes tools like Google Analytics or Firebase to monitor user behavior, app crashes, and performance. It provides insights into engagement and retention, helping optimize functionality and enhance user experience.
  • Analytics provide valuable data on user interactions, helping identify preferences and engagement patterns to optimize features.
  • These tools track performance metrics, enabling developers to address issues quickly and improve functionality
  • Insights inform strategic decisions for marketing, updates, and new features, enhancing effectiveness and user retention.
Personalisation Incorporates user preferences, behaviors, and demographics to tailor the app experience for each individual. Aims to enhance engagement and satisfaction by delivering relevant content, recommendations, and features that resonate with users.
  • Personalization tailors content and features to individual preferences, making the app more relevant and engaging.
  • Customized recommendations and notifications encourage users to interact more frequently with the app.
  • Creating a unique experience fosters loyalty, leading to improved user retention over time.
Offline Functionality Enables the app to perform essential tasks and access content without an internet connection. This feature ensures users can continue to engage with the app seamlessly, enhancing usability and reliability in various environments.
  • Let users access app features without an internet connection, improving usability in various settings.
  • Users can continue their activities seamlessly without interruptions, leading to higher satisfaction and engagement.
  • Changes made offline sync automatically once the device reconnects, ensuring data consistency and minimizing loss.
Security framework Comprises encryption, authentication protocols, secure data transmission, and firewalls to protect user data from breaches and unauthorized access. It safeguards against various vulnerabilities.
  • A robust security framework safeguards user information, preventing unauthorized access and data breaches.
  • Implementing strong security measures builds user confidence in your application, fostering loyalty and encouraging more users to engage with your app.
  • By identifying and addressing potential vulnerabilities early in the development process, a security framework minimizes the chances of exploitation, protecting both your business and its users from cyber threats.
Push notifications Deliver updates, reminders, or marketing messages directly to users, driving engagement and retention. Effective use enhances user retention, while overuse risks uninstalls.
  • Push notifications provide timely updates and reminders, keeping users informed and encouraging interaction with the app.
  • Regular notifications help maintain user interest, leading to higher retention rates and more frequent app usage.
  • Targeted notifications based on user preferences make communications more meaningful, improving the overall experience and encouraging engagement.

Why our clients keep choosing us? Listen from them...

Discover why our clients have consistently chosen us for their software development needs. With over 13 years of experience, our dedicated team delivers exceptional solutions, empowering your business to thrive. With our flexible scaling and unwavering commitment to client satisfaction, we’re your go-to partner for innovative software development.

Why choose mobile application development services for your company?

Opting for mobile application development services can transform your business by opening up exciting opportunities for customer engagement and revenue enhancement. With the right mobile solution, you can elevate your brand and forge deeper connections with your audience. Here’s why investing in these services is essential for your business success:

Increased brand visibility

An app on users’ devices keeps your brand front and center, leading to greater brand awareness and recognition over time.

Wider audience reach

A mobile app allows businesses to reach a global audience, breaking geographical barriers and tapping into new markets.

Enhanced user experience

Mobile apps deliver faster, smoother, and more interactive experiences, boosting customer satisfaction and retention.

Enhanced customer engagement

Mobile apps create direct channels for communication, allowing businesses to engage customers through notifications, messages, and personalized offers.

Robust device feature integration

Mobile apps enhance user engagement and security by leveraging functionalities like GPS, camera, and biometric authentication for personalized experiences and secure logins.

Data collection and analytics

Mobile apps allow businesses to gather valuable user data, which can be analyzed to refine marketing, improve products, and enhance user experience

What are the six steps in the mobile application development process?

Tailored to your vision and goals, our mobile application development process combines best practices with innovative strategies to deliver exceptional results. Here are the six essential steps that will guide you from concept to launch:

1. Gathering requirements​

We gather detailed insights on your objectives, target audience, desired app features, functionality, design preferences, and technical specifications.

2. Planning & design​

We create wireframes and design mockups based on your requirements, defining the app's structure, UI, UX, and planning for scalability with the appropriate technical approach.

3. Development​

Our expert team implements the app's functionality, coding the frontend and backend components. We ensure seamless integration, optimal performance, and compatibility across various mobile platforms.

4. Testing & quality assurance​

We conduct thorough testing to ensure your app works flawlessly. We check functionality, performance, usability, and security. Any bugs or issues are promptly addressed to guarantee a great user experience.

5. Deployment & launch​

We prepare your app for release, including app store submission, backend infrastructure setup, and coordinate with you for a successful launch to generate excitement and engage your target audience.

6. Post-launch support

We continue to support you after the launch. We monitor your app's performance, gather user feedback, and provide ongoing assistance. We keep your app up-to-date with new features and bug fixes for user satisfaction.

mobile app development services

What key factors should you consider when outsourcing mobile application development services?

Post-launch support

Access to expertise

Quality assurance

Client reviews and testimonials

Communication channels

mobile app development services
mobile app development services

Portfolio and experience

Technical proficiency

Cost and budget

Development methodology

Scalability options

What are the benefits of outsourcing mobile app development services?

mobile app development company

Outsourcing provides access to a global pool of skilled developers, ensuring you work with experts in mobile app development services who bring in-depth experience and innovation to your project. This approach allows you to leverage specialized knowledge and cutting-edge techniques, resulting in a higher quality application that meets your business needs.

mobile app development services

By outsourcing, your team can concentrate on core business operations while the development partner manages the technical aspects through specialized mobile app development services. This strategic approach boosts productivity, allowing your internal team to focus on core activities, while experts ensure efficient app development. Ultimately, this leads to smooth project execution and a successful launch.

mobile app development company

Outsourcing mobile app development services facilitates rapid project execution by providing a dedicated team of experts. This streamlined approach accelerates development, allowing for quicker iterations and a faster time to market. By prioritizing efficiency, outsourcing ensures timely delivery without compromising quality.

mobile app development company

Outsourcing offers flexible engagement models, allowing you to scale your team according to project demands. This adaptability means you can easily adjust resources as the project evolves, bringing in additional expertise or reducing the team size as necessary, all without the burden of long-term commitments.

mobile app development services

Outsourcing enables businesses to save on hiring, training, and infrastructure costs associated with building an in-house team. With significantly lower development rates in certain regions, you can access top-tier talent while optimizing your budget. This approach ensures high-quality standards while allowing you to allocate resources effectively to other critical areas of your business.

Our featured mobile app projects

Trygg

Our application ensures the safety of field staff in any environment through real-time connections to security managers. Incidents, including accidents and natural hazards, are instantly captured and reported, enabling teams to swiftly locate staff using GPS coordinates, visualized through Mapbox services. The application provides seamless monitoring and rapid response capabilities, facilitating global protection of the team while streamlining operations.

Red Taxi

The Red Taxi app is a cutting-edge cab management solution that simplifies ride bookings and streamlines fleet operations. With real-time cab tracking, customers can effortlessly follow their assigned cab until it arrives, while drivers efficiently manage ride requests and navigate pick-up locations. This innovative platform enhances the overall ride experience, ensuring smooth and reliable journeys for everyone involved.

How much does it cost to outsource mobile app development?

The costs of outsourcing mobile app development can vary a lot depending on location, skill level, and project complexity. Explore different options where affordable solutions meet great quality, helping you find the right balance for your project. Knowing how investment levels range from simple MVPs to more advanced applications will guide your decision-making process.

For an MVP (Minimum Viable Product), the focus is on creating a basic version of the app with essential features, making it a budget-friendly option. As you move to a medium-sized application, you’ll find more advanced features, integrations, and customizations, which will cost more than an MVP. On the other hand, complex mobile app projects have sophisticated elements like real-time data processing, AI integration, and compatibility with multiple platforms, leading to higher development time and costs. Understanding these differences can help you choose the best option for your business needs.

Country Minimum Viable Product (MVP) Medium - sized application Enterprise - level applicationation Average hourly rates
India $5000 – $20000 $25000 - $60000 Starts from $65000 $15 - $50
USA $10,000 – $50,000 $50,000 -$150,000 Starts from $150,000 $100 to $250
UK $12,000 - $40,000 $40,000 - $100,000 Starts from $100,000 $60 to $180
Australia $20,000 - $80,000 $80,000 - $200,000 Starts from $200,000 $100 – $150
China $8,000 to $30,000 $30,000 to $60,000 Starts from $65,000 $20 to $50

Native vs Hybrid mobile application development: Which is better for
building your application?

Criteria Native application development Hybrid application development
Performance High performance and speed Might not excel in terms of screen navigation, rendering etc as compared to Native applications
User experience Native user experience Animations and the feel of intuitiveness will not be as high-performing compared to Native.
Maintainability of the development team expertise Requires platform-specific expertise. Due to its existence this is not a problem. You won’t need to manage different teams from different expertise.
Budget and timeline Higher initial cost and longer development time Cost-effective and faster development
Cross-platform compatibility  Separate codebase for each platform (iOS and Android) Single codebase for multiple platforms (iOS and Android)
Access to native features Platform itself provides access to reach out the components like camera, photos etc. Limited access, may require plugins
Suitability for complex applications Ideal for complex, feature-rich apps You can build complex applications using Hybrid as well but you might face some challenges because there could be higher dependency on open-source packages.
Maintenance and updates May require more effort for maintaining two codebases Easier updates with a single codebase
Code reusability Code is platform-specific Code can be reused across platforms
User interface design Intuitive look and feel on each platform May require platform-specific design adjustments.  
Community support Both platforms owns a great community support. Both platforms owns a great community support.
Debugging and troubleshooting Comprehensive and platform-specific debugging tools Comparatively more complex than Native applications
Security concerns Stronger security measures Though you have secured features here but sometimes you might have to be highly dependent on open source packages
Platform-specific issues development bugs and issues Chances of bugs and issues could be slightly higher since there happens to be two codebases Since the this is going to be handled in a single codebase, chances of bugs could comparatively be lesser
Prototyping and MVPs May not be the quickest option for rapid prototyping Suitable for quick prototyping

Curious about whether Native or Hybrid mobile app development suits your app?

Explore our detailed comparison of Native vs. Hybrid mobile application development to make an informed choice. This comprehensive analysis covers the strengths and weaknesses of each approach, helping you determine the best fit for your project’s needs and goals.

How much does it cost to hire mobile app developers from Mallow?

The cost of outsourcing software development can vary significantly depending on the specific features and complexity of the project. The price for software development outsourcing typically ranges from $20,000 to $40,000 for web applications if it is a basic MVP, while mobile apps generally cost from $10,000 to $25,000. As the complexity of the software increases, so do the costs. Developing a medium-sized web app with a moderate range of complexities can cost from $60,000 to $150,000. For mobile apps, the price usually ranges from $30,000 to $50,000.

In contrast, developing an enterprise-level application, which includes advanced features, complex functionalities, and integrations, starts at $200,000 for web apps and from $65,000 for mobile apps. These costs reflect the enhanced features, integrations, and scalability needed for larger projects, ensuring customized solutions that meet your business needs.

Basic MVP
The simplest version of a product includes only the essential features needed to satisfy initial users and gather valuable feedback.
Web App
$20,000 - $40,000
Mobile App
$10,000 - $25,000
Medium-Sized Application
A product having a moderate level of features, functionality, and complexity aiming for a moderate user base, such as several thousand users.
Web App
$60,000 - $150,000
Mobile App
$30,000 - $50,000
Enterprise-Level Application
A comprehensive product designed to meet the complex needs of large organizations or enterprises to serve a large user base, potentially ranging from tens of thousands to millions of users.
Web App
Starts from $200,000
Mobile App
Starts from $65,000
Basic MVP Medium-Sized Application Enterprise-Level Application
The simplest version of a product includes only the essential features needed to satisfy initial users and gather valuable feedback. A product having a moderate level of features, functionality, and complexity aiming for a moderate user base, such as several thousand users. A comprehensive product designed to meet the complex needs of large organizations or enterprises to serve a large user base, potentially ranging from tens of thousands to millions of users.
Web App
$20,000 - $40,000
Web App
$60,000 - $150,000
Web App
Starts from $200,000
Mobile App
$10,000 - $25,000
Mobile App
$30,000 - $50,000
Mobile App
Starts from $65,000

Please note that these cost estimates are approximate and can vary widely based on factors like the complexity of features, the size of the development team, geographical location, developer skill levels, project duration, and any additional services required (e.g., design, QA, ongoing maintenance).

Your queries, our answers

What is mobile application development?

Mobile application development involves creating software applications designed to run on mobile devices like smartphones and tablets. These apps can be native (built specifically for iOS or Android), cross-platform (designed to work on multiple platforms), or hybrid (combining elements of both).

What are the stages of mobile app development at Mallow?

Our mobile app development process includes the following stages: requirement gathering and analysis, design and prototyping, development and coding, testing and quality assurance, deployment, and post-launch support. Each stage is crucial to delivering a high-quality application.

Should I develop a native or cross-platform app?

The choice between native and cross-platform development depends on your project’s goals, budget, and target audience. Native apps offer better performance and a more tailored user experience, while cross-platform apps allow for faster development and lower costs by using a single codebase for multiple platforms.

What platforms does Mallow develop mobile apps for?

Mallow develops mobile apps for iOS, Android, and cross-platform solutions. We use the latest technologies and frameworks to ensure your app performs optimally on the platforms that matter most to your users.

How do I choose the right features for my mobile app?

Choosing the right features for your mobile app depends on understanding your target audience, business goals, and budget. We work closely with you to prioritize features that will provide the most value to your users and align with your business objectives.

How does Mallow handle app updates and maintenance?

At Mallow, we offer ongoing app maintenance and updates as part of our post-launch services. This includes regular updates to improve performance, add new features, and ensure compatibility with the latest operating systems.

Can Mallow help with app store submissions?

Yes, Mallow assists with the entire app store submission process, including meeting the guidelines for Apple’s App Store and Google Play. We ensure your app is ready for submission and provide support to help it get approved.

What technologies does Mallow use for mobile app development?

Mallow uses a variety of technologies and frameworks for mobile app development, including Swift and Objective-C for iOS, Kotlin and Java for Android, and React Native and Flutter for cross-platform development. Our technology choices are driven by the specific needs of your project.

How much does it cost to develop a mobile app?

The cost of developing a mobile app depends on several factors, including the app’s complexity, features, platform (iOS, Android, or both), and the development team’s expertise. Costs can range from $10,000 to $150,000 or more. For a precise estimate, we recommend discussing your specific project with us.

How long does it take to develop a mobile app?

The development timeline for a mobile app varies depending on the complexity of the project. A basic app may take 2-4 months to develop, while a more complex app with advanced features can take 6-12 months or longer.

How do I choose the right features for my mobile app?

Choosing the right features for your mobile app depends on understanding your target audience, business goals, and budget. We work closely with you to prioritize features that will provide the most value to your users and align with your business objectives.

How do you test mobile apps before launch?

Our testing process includes functional testing, performance testing, security testing, usability testing, and compatibility testing across different devices and operating systems. We ensure your app is bug-free and performs optimally before it goes live.

Will Mallow provide post-launch support for my mobile app?

Yes, Mallow offers comprehensive post-launch support, including monitoring, updates, bug fixes, and enhancements. We ensure your app remains up-to-date and continues to perform well after it’s launched.

What are the benefits of having a mobile app for my business?

A mobile app can enhance customer engagement, increase brand visibility, provide better service through personalized experiences, and create new revenue streams. It also allows you to reach a broader audience by making your services more accessible on mobile devices.

How do I get started with mobile app development at Mallow?

Getting started with Mallow is easy! Simply reach out to us to discuss your project. We’ll work with you to understand your goals, define your requirements, and create a development plan that meets your needs. Let’s bring your mobile app idea to life!

How do you ensure the security of the mobile apps you develop?

Security is a top priority at Mallow. We implement advanced security measures, including encryption, secure authentication, and regular security audits, to protect your app from potential threats and ensure data integrity.

 

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